Isaiah Rashad’s new album The House Is Burning debuted at No. 7 on the Billboard 200 chart, becoming his first Top 10 project.
Released July 30, the Top Dawg Entertainment rapper’s latest album sold about 41,000 units in its first week, the album equivalent, thanks to contributions from Lil Uzi Vert, Jay Rock, SZA, 6LACK, Duke Deuce, Smino and others. Of that figure, 36,000 units went to SEA (46.89 million streams of songs on demand) and 5,000 went to the album’s net sales.
By comparison, Isaiah Rashad’s last album, The Sun’s Tirade, peaked at No. 17 in 2016, earning about 19,000 album equivalent units. Prior to that, the album Cilvia Demo debuted at No. 40 in 2014 with about 8,500 sales units.
During a recent Grammy interview, Isaiah Rashad talked about what he learned about himself in the five years between album releases.
“I definitely realized – or accepted – that I was capable of what I wanted to do,” he said. “The only thing holding me back is the limitations I’ve put on myself. I’m not one of those big people who sit around and think about it, I’m really in the moment. I would say I solve problems more than anything else, so the pandemonium and all the time I had to do everything, I just took it to work.”
“There was a lot less introspection. I think I spent a lot of time in my early twenties thinking about myself, about what steps I wanted to take, and I was prepared to stumble and blow up sometimes instead of trying to avoid it from the beginning.”
He added: “I believe what my mother said about women’s brains developing at age 24 or 25 in the cerebral cortex. She used to say that I wouldn’t make intelligent decisions until I was 29, and that makes sense, I understand that now. I’m lucky to be here when I think like that.”
You can listen to The House Is Burning album below.